Our Middle East Africa conference brings professionals together to learn, share and do business with the most influential people in the industry.
The "Licensing Horizons" conference in Dubai is a first ever in the region, event for professionals in the field of licensing and intellectual property in MENA.
​
This is an exclusive, by invitation only, event.
4 Sessions on this conference
"Licensing Horizons" will bring together industry leaders to discuss the current state of the Middle East and Africa region, as well as the growth opportunities and strategies to succeed in this area. Attendees will also learn about the impact of metaverse and NFTs on the licensing industry and the development of Location Based Entertainment. And last but not the least, attendees will have the opportunity to network with industry leaders, as well as do business.
Session 1:
Navigating the growing landscape in the Middle East and Africa
​
Overview: In this session, attendees will gain a comprehensive understanding of the Middle East and Africa region, exploring the latest developments in the business and media landscapes. Through expert opinions, the audience will gain insight into the key opportunities for growth and development that exist in media and brand licensing industry.
Session 2:
Identifying the best strategies to succeed in this region
Overview: This session will delve into the key strategies needed to succeed in the Middle East and Africa region, including market entry strategies, cultural sensitivity, and local partnerships..
​
​
Session 3:
Reviewing how metaverse and NFTs are revolutionizing the licensing industry
​
Overview: In this session, attendees will learn about the impact of metaverse and NFTs on the licensing industry and how it is changing the way companies license their content.
Session 4:
License to succeed: Top 12 trends shaping the future of Licensing in 2023 and beyond
​
Overview: In this informative session, attendees will explore 10 trends that are expected to shape the licensing market in the coming years, including experiential licensing, sustainability and ethical marketing, e-commerce, and social media and influencer marketing. The panelists emphasize the importance of personalization, innovation, and technology in licensing, and provide practical advice for businesses looking to stay ahead of the curve.
Meet The Panelists
Attendees expand their knowledge and their network
​By interacting with experts, industry leaders, and peers, attendees will have the chance to make valuable connections and build lasting relationships that can benefit them in their future endeavors. The conference provides an excellent platform for attendees to exchange ideas, share experiences, and learn from one another, leading to a more well-rounded and fulfilling experience.
Venue Spotlight
Sofitel Downtown Dubai
We are thrilled to announce that the iconic Sofitel Downtown, Dubai, will play host to Licensing Horizons.
This prestigious venue is not just a location; it's an experience, offering attendees a unique and inspiring environment that perfectly aligns with our shared vision for the future of licensing in the Middle East.